As the Interpretation Fellow at one of the largest art museums in the country, I created a popular series of educational videos and wrote wall label texts.
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Strategic Case Study:
Problem:
The Whitney needed an inexpensive digital solution to expand its reach beyond the wall of its brick & mortar building, particularly in terms of educational content.
Solution:
I developed a simple, low-budget production template for producing interviews with artists and curators that could be quickly shared via social media.
Result
The videos I produced for the Whitney have accrued over 250,000 views and remain evergreen educational content for the institution.